2000 & Earlier
If you bought your Weber Smokey Mountain Cooker in the year 2000 or earlier, this is the image that was pasted to the outside of the brown box. Perhaps you've forgotten the funky photo of the family on the porch of a log cabin.
If you compare the WSM in this photo to today's 18.5" WSM, you'll notice some interesting differences:
I suspect this is a photo of a prototype WSM or an early production model that was subsequently redesigned.
A portion of the label (not shown in the photo above) wraps around to the right side of the box and contains the following text (emphasis as printed on the label):
In August 2001, Weber changed the WSM box art to the version shown here. As with the previous label, this one was pasted onto the brown box.
The text on the label reads:
As with the previous box art, part of the label wrapped around to the right side of the box. It shows the Weber logo, the phrase "Weber Smokey Mountain Cooker Smoker", and a smaller version of the product photo.
In 2004, Weber updated all of its product packaging, switching from a brown box to a white box and printing the graphics directly onto the box—no more glued-on labels.
Here's the front of the box:
And here's the side of the box:
In 2009, Weber introduced a redesigned 18.5" WSM and the all-new 22.5" WSM. The box art for each cooker was a modest update from the previous design.
Here's the front of the 18.5" box:
And here's the side of the 18.5" box. In 13 languages it says:
Here's the front of the 22.5" box:
And here's the side of the 22.5" box. In 13 languages, it says:
For the 2014 model year, Weber introduced the new WSM 14.5" cooker and a new feature on the 18.5" and 22.5" cookers that is reflected in the product photo on the box—the addition of the thermometer port silicone grommet.
Here's the front of the 14.5" box:
Can you say "Smokey Mountain Cooker" in 13 different languages?
How about "Free Cover Included" in 13 languages?
The scanned images and text from Weber Smokey Mountain Cooker box labels are Copyright Weber-Stephen Products LLC and are included here for historical illustration.